How to Add Keyphrases In WordPress?

7 minutes read

You can add keyphrases in WordPress by following these steps:

  1. Log in to your WordPress admin panel.
  2. Go to the "Posts" or "Pages" section, depending on where you want to add the keyphrase.
  3. Click on the desired post or page to edit it.
  4. Within the editor, scroll down to the "Yoast SEO" or "All in One SEO Pack" section.
  5. Locate the field labeled "Focus keyphrase" or "Focus keyword."
  6. Enter your keyphrase in the provided text box. This keyphrase should be a relevant and specific term related to the content of your post or page.
  7. Make sure to place the keyphrase strategically within the content, including the title, headings, and body text.
  8. Optimize the meta title and meta description for your post or page by incorporating the keyphrase.
  9. Save your changes and publish the post or page.


By adding keyphrases to your WordPress content, you can enhance your search engine optimization (SEO) efforts, making it easier for search engines to understand and rank your content for relevant queries.

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Should I optimize my meta titles and descriptions with keyphrases?

Yes, optimizing your meta titles and descriptions with relevant keyphrases can help improve your website's visibility in search engine results. By using relevant keyphrases, you are telling search engines what your webpage is about, increasing the likelihood of it appearing in relevant search queries. This can attract more organic traffic to your website and potentially improve your rankings. However, it's important to ensure that your meta titles and descriptions remain concise and user-friendly, providing valuable and accurate information to users.


Should I add keyphrases as anchor text in internal links on my WordPress site?

Yes, it is recommended to use keyphrases as anchor text in internal links on your WordPress site. Using relevant and descriptive anchor text helps search engines understand the context and relevance of the destination page. This can improve your site's SEO and make it easier for users to navigate your site.


Should I include keyphrases in my WordPress site's table of contents or navigation menu?

Yes, including keyphrases in your WordPress site's table of contents or navigation menu can be beneficial for search engine optimization (SEO). It helps search engines understand the structure and content of your site, making it easier for them to index and rank your pages. These keyphrases should be relevant to your site's content and target keywords or phrases that you want to rank for. However, be careful not to overstuff your navigation menu or table of contents with too many keyphrases, as it may make it less user-friendly. Striking a balance between SEO optimization and user experience is crucial.

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