To set up Google Analytics for Squarespace, you need to follow these steps:
- Sign in to your Squarespace account.
- In the Home Menu, click on Settings.
- Navigate to the Advanced section and select Analytics.
- Click on the 'Connect Google Analytics' button.
- A Google Analytics account creation page will open in a new tab. If you already have a Google Analytics account, sign in; otherwise, click on 'Sign up.'
- Fill in the required information for your website, including the account name, website name, website URL, industry category, and reporting time zone.
- Review and accept the terms of service.
- Click on 'Create.'
- You will now see the tracking ID for your Google Analytics account. Copy this tracking ID.
- Switch back to the Squarespace tab and paste the tracking ID into the 'Google Analytics Account Number' field.
- Click on 'Save.'
- Google Analytics tracking is now activated on your Squarespace website.
Once set up, Google Analytics will start collecting data about your website's performance, including information about visitor traffic, behavior, and conversions. You can login to your Google Analytics account to access detailed reports and insights to improve your website's performance.
How to set up a new view in Google Analytics for my Squarespace website?
To set up a new view in Google Analytics for your Squarespace website, you'll need to follow these steps:
- Sign in to your Google Analytics account at analytics.google.com.
- Click on the "Admin" tab at the bottom left corner.
- In the "Account" column, select the Google Analytics account that contains the property for your Squarespace website.
- In the "Property" column, select the specific property corresponding to your Squarespace website.
- Under the "View" column, click on the dropdown menu and select "Create View."
- In the "View Name" field, enter a name for your new view, such as "Squarespace Website View."
- In the "Reporting Time Zone" field, select the time zone in which you want your data to be displayed.
- Next, you may choose to adjust the "Website URL" field if the URL of your Squarespace website has changed or if you use a custom domain. However, if the URL is correct, there is generally no need to modify this field.
- You can also choose to enable or disable the "Bot Filtering" option. If enabled, it will exclude known bots and spiders from your view.
- Click on the "Create View" button to save your new view.
- Finally, you will need to obtain the tracking ID for your new view. Once you save the view, you will be redirected to the "View Settings" page. The tracking ID should be displayed at the top of this page. It usually begins with "UA-" followed by a series of numbers. Make a note of this tracking ID.
- After obtaining the tracking ID, you'll need to integrate it with your Squarespace website. To do this, log in to your Squarespace account and go to the "Settings" tab. Under the "Website" section, click on "Advanced" and then "External API Keys." In the "Google Analytics Account Number" field, paste the tracking ID and save your changes.
That's it! The new view for your Squarespace website is now set up in Google Analytics, and data should begin to be collected and displayed within a few hours.
What is a landing page and how can I view them in Google Analytics?
A landing page is the webpage where visitors first arrive when they visit your website. It is often created with the goal of converting visitors into customers or capturing their information. In Google Analytics, you can view landing pages by following these steps:
- Log in to your Google Analytics account.
- Navigate to the desired website property.
- In the left-hand sidebar, click on "Behavior" and then "Site Content".
- Choose "Landing Pages" from the submenu.
- You will now see a list of landing pages, displaying data such as the number of sessions, bounce rate, average session duration, and more.
- You can further explore each landing page by clicking on them to see more specific metrics and user behavior.
Analyzing landing page performance in Google Analytics can help you understand how well they are attracting and engaging visitors, and whether they are achieving the desired goals or need optimization.
How to set up Google Analytics for Squarespace?
To set up Google Analytics for Squarespace, follow these steps:
- Sign in to your Squarespace account and navigate to the website you want to set up Google Analytics for.
- In the Home Menu, click on "Settings" and then select "Advanced."
- Under "Advanced," click on "External API Keys."
- Scroll down to the "Google Analytics" section and click on the "Set up" button.
- In a new tab, open the Google Analytics website (https://analytics.google.com) and sign in to your Google account.
- Once signed in, click on the "Admin" button at the bottom left of the page.
- In the "Account" column, select the account that you want to set up the tracking code for.
- Under the "Property" column, click on "Create Property."
- Fill in the required information for the new property such as the name, website URL, and time zone. Click "Create" to proceed.
- On the next screen, select the appropriate industry category and reporting time zone. Click "Create" again.
- After creating the property, you'll see a tracking ID displayed. It will start with "UA-" followed by a series of numbers. Copy this tracking ID as it will be needed in the next step.
- Switch back to your Squarespace tab and paste the tracking ID into the Google Analytics Tracking ID field.
- Click "Save" to finalize the Google Analytics setup on your Squarespace website.
- It may take a few hours for the data to populate in your Google Analytics account. After this time, you'll be able to view your website's analytics by logging into your Google Analytics account.
Note: To have more in-depth data, it's recommended to enable Squarespace built-in analytics alongside Google Analytics. You can do this by going to "Settings" > "Advanced" > "Squarespace Analytics" and toggling on the "Enable Squarespace Analytics" option.
That's it! You have successfully set up Google Analytics for your Squarespace website.